Distributing Content with AWS Cloud Front

shutterstock_3492374213-1Amazon offers businesses of all sizes an array of computational and networking solutions through Amazon Web Services (AWS). Scalable computing power, virtual database platforms, data storage, and even web hosting are all services offered under the umbrella of AWS. Some companies specialize in delivering digital content to their clients and customers. This type of content can range anywhere from high-definition video, audio, images, graphic design files, and even design planning files such as AutoCAD or Vectorworks. AWS has multiple options for storing, hosting, and sharing said content. The challenge with this type of content is making sure it gets delivered.

Regardless of what type of content a company is distributing, they need to have a reliable, high-speed distribution system in place to deliver content effectively to an end user. Customers do not want to wait for hours to download large files, and they won’t spend time waiting for audio or video to load on your website – they’ll head elsewhere. So how exactly can businesses make sure that their content is delivered reliably to their constituents? Amazon CloudFront improves the performance, reliability, and international scope of a website (including on-demand and live streaming content), while seamlessly integrating with other AWS services.

How It Works

CloudFront users store the original versions of their files on one (or multiple) origin servers. An origin server can be run on Amazon S3 or Amazon EC2 or another custom origin platform. Once the origin server is set up, a user creates an Amazon CloudFront distribution, which references the original location of the files on the origin server. The content is then delivered through a global network of data centers known as edge locations. When a client or customer requests content from the website, instead of having to route all the way to the origin server, the user is routed to the edge location with the shortest time delay (often an edge location located in the vicinity of the user’s geographic area). This allows the content to be delivered as quickly as possible, without having to route all the way back to the main server hosting said files.

Who Needs This?

Amazon CloudFront is ideal for businesses of all sizes, especially for those who have a wide geographic reach. If a company’s website gets a lot of traffic across the country, or even overseas, it is important that the traffic is managed effectively. International clients in Europe don’t want to stand by as they wait for files to load or download from a main server hosted in Virginia. With CloudFront, replicas of the original files are hosted in edge locations across the globe which allow for faster content delivery with fewer interruptions. CloudFront allows businesses to stay connected to their customers by delivering high quality, high speed content. It also allows businesses to manage their web traffic more effectively with the options to scale as demand increases or decreases.

Need Help Configuring Your CloudFront Distribution? Contact Privo IT today to speak to one of our Senior IT Consultants to get started.

About the Author

Nick Underwood

Nick Underwood has over 15 years of experience supporting IT infrastructures for businesses across a broad range of industries.


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